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Hi, my name is Dave Clar, President of Expressly Yours Yearbooks. When you’re planning out your yearbook, the more actual planning you do the better your yearbook will look and the easier it will flow together. Here are some steps you can take to get started on the right foot.
Number one, know your timeline. Before you can successfully produce a yearbook, you will need to find out when the printer needs the files and work backwards from there. Make sure you leave in some wiggle room in case you need a couple rounds of proofs or in case production doesn’t go as easily as planned.
Two, remember teamwork is everything. A well-run yearbook committee is one that has mapped out their duties and agreed to take them on and collaborate consistently. The majority of the work should not fall on only a couple of people.
Number three, know your specifications. There are many specifications that can drastically change the production run of yearbooks. So be sure to get your final specifications as early as possible. That way your printing company can provide accurate pricing quotes and timelines. You’ll need to know book size, number of pages, number of copies, color placement, photography schedules, cover design and end sheet design just to name a few.
Number four, determine your budget. I would recommend the planning area budget should be the first step in your yearbook process. This will be helpful in the design stage as you’ll know how many pages should be in color, how many should be in black and white. It’s a big time saver and will allow you to get the most out of your yearbook.